| Job Description
: d8 K1 [5 S7 F5 P `6 | - Purpose Of The Post:
; B2 Y& |' p$ B$ r" R3 y - To establish, lead, develop and promote the marketing team internationally in support of corporate success4 i v: S/ o' T
- To formulate and implement effective strategies for: developing innovative programmes internationally, particularly for China’s Market, building business activity, managing resources efficiently and effectively and, generating income and profit
1 w. N' U- J3 r0 N7 i( f - Responsible To: Director of UUCL6 j2 E( A: W' V' f0 P" ?
- Key Tasks
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Strategic Planning/operational Management 4 t0 |$ s9 Q+ q3 v% O7 _) k3 z
- To play a full role in the consideration, development and delivery of UUCL’s marketing strategy and planning$ ?& D- [. x! k0 [( J9 @
- To lead innovation in all aspects of the Marketing team’s business activities# s/ H4 y: p2 k- y' r
- To undertake other duties commensurate with the level of the post as the Director of UUCL shall from time to time determine.' x: P: \6 l, M; w& R+ `# T" G$ i
Performance Management
/ d/ K8 p3 G$ F0 D1 E& w* ]' t - To prepare plans and budgets for the Marketing programme in accordance with UUCL’s budget and corporate plan4 t9 c# A( b- w& D; E& b. K" a1 }
- To foster and stimulate innovation and profit-generating activities in the Marketing
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& [3 I/ u' D) z* R% ? - To oversee the management and operation of all the business projects7 e; D' O/ S/ X4 r" y! N& V
- To effectively manage business issues within the Marketing, working within the policies and procedures approved and monitored by UUCL" i" S* c" u* k8 y n, N9 q% z
- To make a significant contribution to UUCL’s strategic direction and outcomes through team work
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People Management
3 Z" g; c1 R2 I - To ensure the effective utilisation and development of all allocated resources: staff, money, facilities and equipment
- {3 O Z; W2 v( _ - To recruit, lead and develop the Marketing team3 d$ d+ d' u/ r$ F
- To play a key role in the development of corporate culture and behaviour change to support UUCL mission
( @- ^9 L$ n: o" H# [, i5 q# S - To encourage and co-ordinate staff development to meet the overall needs of the Marketing team in the context of its development.
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Person Specification Key to abbreviations E Essential D Desirable AF Application Form INT Interview CRITERIA CATEGORIES E/D AF/INT 1. Qualifications/general experience A good first degree or master degree in UK or/and China D AF Management experience in a multi-disciplinary environment , particularly both in UK and China E AF/INT 2. Skills, Knowledge and Abilities The ability to support major strategic initiatives in supplying relevant projects to meet the needs of employers and customers. E AF/INT Strategic management, planning and organisational skills with the ability to translate objectives into action in a timely fashion E INT The ability to manage a substantial budget and an innovative approach to effective resource management E AF/INT In depth understanding of Asia-pacific market trends and the ability to manage and direct change E INT The latest knowledge of Chinese outbound tourism market E INT High level of oral communication skills both in English and Chinese E INT People Management and leadership skills E AF/INT Self-sufficiency in IT including E-mail E AF/INT Organisational and Process Skills E INT Negotiating and Diplomatic skills D INT 3 Other requirements Record of Achievement in previous employment E INT Flexibility & Adaptability E INT Self-motivated with an ability to work without constant supervision E INT Chinese-mother language E INT High proficiency in English E AF/INT UK or EU driving licence Job Type: Full-time Salary: £25,000.00 /year Job Location:
5 b8 k5 u, f& H+ j$ A2 c - Edinburgh
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Required education:
. `. B- d' _5 w& J - Bachelor's8 l/ t! D& c! ?8 d
Required experience:
" v% h5 f1 R/ Q3 Z) s: a% T - Office Administration: 1 year
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Required licence or certification: / G# v! K; P( m
- UK or EU' I! D0 U/ x/ j7 W9 U
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发表于 2016-11-22 12:17
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